Parents of multiples generally have a very specific set of needs and wants because their world is so different from parents of singletons. Add in to the mix those parents who already have a child, or two, at home and those wants and needs are extrapolated exponentially.
What parents of multiples need
When it comes to their daily reality, parents of twins and triplets need practical solutions. They need reliable support, and tools that make life with multiples more manageable.
Practical help
Parents of multiples need practical, hands-on support far more than material gifts. What truly makes a difference is someone dropping off a cooked meal, running one of the errands that never seem to end, or entertaining older siblings so parents can focus on feeding, changing, or simply catching her breath. With multiple babies demanding attention at once, even the smallest act of practical help can feel like a lifeline. Parents of twins and multiples rarely need more toys or baby outfits (cause seriously, zipper onesies are the G.O.A.T when it comes to multiples!). What they desperately need is time, energy saved, and an extra pair of capable hands to lighten the daily load.
Sleep and rest
Sleep deprivation with one newborn is tough, but with the sleep deprivation with twins or triplets it’s multiplied to a whole new level. Parents are often running on fumes, juggling multiple feeding and settling schedules that rarely line up. Genuine downtime becomes rare and precious, yet it’s essential for their physical and mental health. Support that gives parents even a short stretch of uninterrupted rest can have a life-changing impact. Resting, doesn’t mean folding laundry on the couch!
Information they can trust
Parents of multiples often feel lost in a sea of generic single baby advice that simply doesn’t apply to their reality. From juggling tandem feeding to managing time in the NICU, they need guidance that is specific, reliable, and backed by real-world experience. Clear, trustworthy information helps parents of multiples make confident decisions. It reduces the constant second-guessing that comes with raising two or more babies at once.
Community
Parenting multiples can be incredibly isolating, particularly when friends or family don’t truly understand the intensity of the experience. Parents of multiples need to be connected to a community of other parents who “get it” is a powerful antidote to that loneliness. In these safe spaces, parents can swap tips, share their wins and struggles, and know they’re not alone in navigating the unique chaos of life with multiples.
If you are in Australia, join our community Parents of Multiples Australia.
Safe, easy transport
Getting out of the house with twins or triplets can feel like preparing for a full-scale expedition. Parents of multiples need transport solutions that are sturdy, safe, and designed specifically for multiple children, with enough room for seats, storage, and all the gear that comes with raising multiples. The right double pram or pram wagon can turn outings from overwhelming and stressful into smooth and enjoyable, giving families the confidence to venture beyond the front door. When transport feels safe and manageable, parents gain back a sense of freedom and normality in their daily lives.
What parents of multiples want
Beyond the basics of survival, parents of multiples want moments of ease, joy, and recognition that help them feel confident and connected in their parenting journey.
To feel capable and in control
Life with multiples often feels like organised chaos. Parents long for tools, systems, and products that make them feel competent rather than constantly behind. When something genuinely simplifies their day, whether it’s a pram wagon that streamlines outings or a routine that actually works, they feel empowered and reassured that they really can handle the demands of raising twins or triplets. That sense of control is priceless in a world that often feels unpredictable.
Family bonding time
Parents of multiples don’t want every day to feel like sheer survival. Beyond nappies, feeds, and endless laundry, they crave those moments of connection where they can simply enjoy their babies. Whether it’s sharing a laugh during playtime or taking a relaxed family walk, the desire for joyful bonding is strong. Parents want products and support that free up their energy so they can create happy memories, not just tick tasks off the list.
Read our blog: Bonding with twins or triplets
Normality
Multiples make everyday outings a mission, and parents deeply desire the freedom to do “normal” things without stress. Parents of multiples want to be able to duck into the shops. They want to take the kids to the park, or meet a friend for coffee without feeling like it requires military-level planning. Having gear and systems that make leaving the house easier gives them back that piece of ordinary life they miss.
Read our blog: Loosing friends after having twins or triplets.
Recognition, not pity
Raising multiples is tough, and parents often feel unseen in their efforts. A simple “you’re doing amazing” or acknowledgment of their unique challenges can hit them deeply. They don’t want to be pitied (“Better you than me”). They want to be respected and celebrated for the strength it takes to parent two or three babies at once.
Read our blog: Why saying “Double Trouble” minimises the reality of twin parenting.
Financial relief
The costs of raising multiples add up frighteningly fast. From double (or triple) the nappies to multiple childcare places, expensive double prams, and multiple car seats. Parents of multiples want discounts, hacks, and fair access to funding to ease the burden. Knowing that someone understands the financial pressures they face (and offers real solutions) helps them feel supported and less anxious about money.
Pain Points for Parents of Multiples
- Overwhelm – It’s not “twice the work”, it’s exponential. They constantly feel stretched too thin.
- Isolation – Friends with one baby often don’t understand the intensity, leaving parents feeling lonely.
- Logistics stress – Leaving the house feels like a military operation. Prams, nappies, bottles, snacks… and multiples of each!
- Exhaustion – Physical, mental, and emotional fatigue is constant, often leading to guilt when they feel they’re not enough.
- Financial pressure – Double or triple everything: formula, nappies, daycare, car seats, clothes. It adds up fast.
- Judgement – Endless unsolicited comments: “You’ve got your hands full!” or “Better you than me!” That wears thin.
Parents of multiples want to be understood, seen and recognised.
At the end of the day, what parents of multiples need understanding. Their world is busier, messier, and more demanding than most can imagine. Yet it’s also filled with extraordinary love and resilience. By recognising their unique challenges, supporting their very real needs, and helping them create moments of joy and normality, we can make their parenting journey a little lighter. Because while raising multiples may be “exponential everything,” the right support, tools, and community can make it not only manageable, but truly rewarding.
Twinfo is Australia’s largest, most supportive, online community for parents of twins and triplets. Twinfo offers advice, products and services that make raising your babies easier, freeing you up to enjoy all the precious moments.
You can connect with Twinfo via the Website, Facebook, Instagram, Pinterest or Etsy.
